Marketing Officer, South West Institute of Technology

Job Category:  Administration
Contract Partner Company:  Jobs Service
Employing Company:  South West Institute of Technology

The HPC Jobs Service supports local people into exciting, long-term careers across our Project.

Marketing Officer (Secondment)
South West Institute of Technology 

 

 

 

 

Marketing Officer, South West Institute of Technology

 Hinkley Point C is a partner in the South West Institute of Technology (SWIoT).

Established 5 years ago, SWIoT has recently secured a new licence from the Department for Education to operate for a further 10 years.

 

To help deliver its ambitious, new strategic plan, the SWIoT Directors wish to engage a part-time Marketing Officer.  The appointment will begin, ideally, on 1 September 2024 and take the form of a 1 year secondment at 0.4 FTE.  The job description and person specification are attached.

 

The role will, largely, be based at the appointee's usual place of work although travel to other venues and SWIoT centres will be required.

 

Expressions of Interest should be made by letter to reach Eleanor Murphy, eleanormurphy@exe-coll.ac.uk, by mid-day on 7 August 2024 . Only those submissions which state, explicitly,  that they are made with the support of the applicant’s employer will be considered.

 

 

 

 

 

 

Job Purpose
To work with the Executive Director and other colleagues to create and implement a marketing plan,which builds and maintains SWIoT brand-awareness among key audience groups, including: regional and national stakeholders, potential learners and their employers, and the SWIoT community. To build relationships with the marketing functions of anchor partner organisations, which catalyse the origination and flow of high quality content, elevating the status of the SWIoT brand and promoting the work of the anchor providers and employers. To lead the renewal and ongoing development of the SWIoT website and social media channels. To work with the Executive Director in producing the SWIoT annual conference and annual report.


Responsibilities
• Produce, maintain and implement a SWIoT Marketing Plan, in alignment with the Strategic Plan, under the guidance of the Executive Director and the Board.
• Ensure that all marketing-related output…
o … complies with the IoT Brand Manual and IoT licence conditions
o … upholds the values of SWIoT and its anchor partners 
o … is legally compliant, inclusive and accessible
o … is impartial and does not unduly favour any particular provider(s).
• Work with SWIoT’s web services partner to redevelop and manage the SWIoT website as specified by the SWIoT Marketing Plan.
• Apply SEO techniques to maximise SWIoT’s search rankings.
• Edit and maintain the SWIoT website and, over time, develop the functionality of SWIoT’s online presence, including social media channels, to engage key audiences with the SWIoT offer.
• Monitor web and social media engagement, reach etc. using appropriate tools to gather data.
• Maintain a real-time marketing metrics dashboard, generate and present reports as required.
• Form excellent working relationships with marketing colleagues from SWIoT’s anchor partners to maintain a stream of high quality, SWIoT-related, digital content in key channels.
• Originate new, and aggregate existing, digital content for publication.
• Assist the Executive Director in the design, preparation, management and hosting of inperson and virtual events. 
• Be an enthusiastic member of the SWIoT team and contribute creative ideas to promote the SWIoT vision and mission
• Promote SWIoT’s reputation through excellent professional engagement with all stakeholders.
• Any other responsibilities commensurate with the level of this post. 


Mandatory Duties 
• Promote the safeguarding and the welfare of children and vulnerable adults. 
• Promote equality of opportunity and access for all.
• Participate in training as required. 
The postholder may be required to attend meetings and events away from their usual place of work 
from time to time. 

 

For this role you must have evidence of right to work in the UK. As a project, we do not discriminate on the grounds of age, gender, race, colour, religion, disability or sexual orientation, and we welcome applications from all sections of the community.

The HPC Jobs Service supports local people into exciting, long-term careers across our Project.

Marketing Officer (Secondment)
South West Institute of Technology 

 

 

 

 

Marketing Officer, South West Institute of Technology

 Hinkley Point C is a partner in the South West Institute of Technology (SWIoT).

Established 5 years ago, SWIoT has recently secured a new licence from the Department for Education to operate for a further 10 years.

 

To help deliver its ambitious, new strategic plan, the SWIoT Directors wish to engage a part-time Marketing Officer.  The appointment will begin, ideally, on 1 September 2024 and take the form of a 1 year secondment at 0.4 FTE.  The job description and person specification are attached.

 

The role will, largely, be based at the appointee's usual place of work although travel to other venues and SWIoT centres will be required.

 

Expressions of Interest should be made by letter to reach Eleanor Murphy, eleanormurphy@exe-coll.ac.uk, by mid-day on 7 August 2024 . Only those submissions which state, explicitly,  that they are made with the support of the applicant’s employer will be considered.

 

 

 

 

 

 

Job Purpose
To work with the Executive Director and other colleagues to create and implement a marketing plan,which builds and maintains SWIoT brand-awareness among key audience groups, including: regional and national stakeholders, potential learners and their employers, and the SWIoT community. To build relationships with the marketing functions of anchor partner organisations, which catalyse the origination and flow of high quality content, elevating the status of the SWIoT brand and promoting the work of the anchor providers and employers. To lead the renewal and ongoing development of the SWIoT website and social media channels. To work with the Executive Director in producing the SWIoT annual conference and annual report.


Responsibilities
• Produce, maintain and implement a SWIoT Marketing Plan, in alignment with the Strategic Plan, under the guidance of the Executive Director and the Board.
• Ensure that all marketing-related output…
o … complies with the IoT Brand Manual and IoT licence conditions
o … upholds the values of SWIoT and its anchor partners 
o … is legally compliant, inclusive and accessible
o … is impartial and does not unduly favour any particular provider(s).
• Work with SWIoT’s web services partner to redevelop and manage the SWIoT website as specified by the SWIoT Marketing Plan.
• Apply SEO techniques to maximise SWIoT’s search rankings.
• Edit and maintain the SWIoT website and, over time, develop the functionality of SWIoT’s online presence, including social media channels, to engage key audiences with the SWIoT offer.
• Monitor web and social media engagement, reach etc. using appropriate tools to gather data.
• Maintain a real-time marketing metrics dashboard, generate and present reports as required.
• Form excellent working relationships with marketing colleagues from SWIoT’s anchor partners to maintain a stream of high quality, SWIoT-related, digital content in key channels.
• Originate new, and aggregate existing, digital content for publication.
• Assist the Executive Director in the design, preparation, management and hosting of inperson and virtual events. 
• Be an enthusiastic member of the SWIoT team and contribute creative ideas to promote the SWIoT vision and mission
• Promote SWIoT’s reputation through excellent professional engagement with all stakeholders.
• Any other responsibilities commensurate with the level of this post. 


Mandatory Duties 
• Promote the safeguarding and the welfare of children and vulnerable adults. 
• Promote equality of opportunity and access for all.
• Participate in training as required. 
The postholder may be required to attend meetings and events away from their usual place of work 
from time to time. 

 

For this role you must have evidence of right to work in the UK. As a project, we do not discriminate on the grounds of age, gender, race, colour, religion, disability or sexual orientation, and we welcome applications from all sections of the community.

Why Join Us?

For more than 60 years, nuclear power stations in the UK have been quietly keeping Britain fuelled with massive amounts of home-grown energy.

Our teams up and down the country are proudly continuing to serve the nation – but they also have an eye on the future.

EDF is leading the UK's nuclear renaissance with the construction of a new nuclear power station at Hinkley Point C and plans for a new power station at Sizewell C in Suffolk.

Nuclear power is the most reliable, low-carbon energy source currently available to the UK. EDF is playing a key role in the development of nuclear sites, while Hinkley Point C will provide low-carbon electricity to meet 7% of the UK demand. The project is already making a positive impact on the local and national economy as well as boosting skills and education.

We’re not just building new nuclear power stations. We’re developing careers, upskilling generations and creating thousands of employment and apprenticeship opportunities across a variety of skills areas.

It takes a special kind of person to work in the nuclear energy industry and although we have thousands of them there’s always a need for more.

Our industry has a mind-boggling range of opportunities and more jobs, and in more places, than you might think. But it’s also an industry which is changing.

We’re a responsible business and proud to be Britain’s biggest generator of zero carbon electricity. With size, age and experience, we believe we can do even more.